Studio for conceptual, social design and research
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WATERSCHOOL
Visual identity design | Studio Makkink & Bey | International Architecture Biennale Rotterdam: IABR | Rotterdam NL 2018
Commissioned by Studio Makkink & Bey
Exhibition produced with team Studio Makkink & Bey
The core concept of WaterSchool is education and 'learning by doing' approach. It plays typography with logo design and embodies the concept of dynamics and continuous growth and changes. For the logo design, the walking route of the WaterSchool is used as the design concept that is strung with six letters of SCHOOL. With its representation of the spacial identity, it gives WaterSchool a unique shape as a logo and icon.